The Essential Guide to Optimizing Your Digital Marketing Strategy Using Clickfunnels

If you’re trying to thrive in today’s e-commerce landscape, it’s important that you employ digital marketing strategies that work. Clickfunnels is a software package that you can subscribe to when you’re trying to work any marketing strategy plan. It features an easy to use layout and several tools that will help you to connect with your customers effectively. Read on to learn more about creating the best digital marketing strategy, which you can leverage to the fullest by using Clickfunnels.

If you’re trying to thrive in today’s e-commerce landscape, it’s important that you employ digital marketing strategies that work. Clickfunnels is a software package that you can subscribe to when you’re trying to work any marketing strategy plan. It features an easy to use layout and several tools that will help you to connect with your customers effectively. Read on to learn more about creating the best digital marketing strategy, which you can leverage to the fullest by using Clickfunnels.

Set Up a Marketing Strategy Plan and Create Goals You Can Measure

 

Your digital marketing plan requires an understanding of search engine optimization (SEO), social media, e-mail marketing, and more. However, before you execute with any of these tools, you first need to assess your needs and set goals. Think about the segment of the market that you serve, and create products that best bridge that gap. When you understand your customers, it’s easier to guide people into the sales funnel, rather than trying to force the issue. Learn your target audience so that you can create landing pages that hit their mark and convert. Once you add Clickfunnels to the mix, you will also be able to work on generating leads, generating sales, or promoting a webinar or other event.

Start With Amazing Content That Draws People In

 

The name of the game is to entice people into your funnel, rather than forcing them into it. A high-quality sales letter or video will take some time and effort but will pay for itself once you see how effective it is. Create content that not only hits its mark with your consumer but also hits its mark at the right time. With the Clickfunnels dashboard, you’ll have control over every step of this process. It helps you know what details your customer will want to find out about, at different segments of the funnel.

Use Infrastructure That Guides the Consumer Through the Funnel Step by Step

 

You will be better able to create a working sales funnel when you have infrastructure that will guide the user through it piece by piece. Without question, Clickfunnels has everything that you need at the very start. This software features a number of different templates that you can customize however you’d like. It begins with a landing page, which can take people’s e-mail addresses and other contact info. This is a crucial part of the puzzle because it lets you collect e-mail addresses in order to build your marketing list. From there, Clickfunnels lets you create a sales page. The sales page builds value with your consumer so that they will want to learn more about the product and add it to their life. Even if the customer doesn’t make a purchase today, this value should create a spark in them that makes them interested in what you offer. These steps seem straightforward on the surface, but so many marketers make the mistake of bogging their users down with too much, too fast. Clickfunnels lets you time out your information in a way that works so that your consumer doesn’t feel confused or overwhelmed. Keep in mind that the average human’s attention span today is only 8 seconds, so you have to catch people quickly and keep them.

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Build Landing and Sales Pages That Inspire People to Take Action

Your page should inspire every bit as much as it informs. From the time that your user enters the funnel, they should be urged to take action. Everything from the information you include, the colors you use, and word choices dictate whether or not a person feels compelled to take action. This content should be well-written by a professional and should include statistics and other quick-hit facts. Make sure that you are also including a strong call to action (CTA) that scales down options and tells the user exactly what you want them to do. This cuts out any confusion and will help you to grow your conversion rates.

Have Contingencies in Place in Case Your Customer Clicks Out

Never be afraid to follow up! Just because a person clicks out doesn’t mean that all is lost. People get busy all the time, and may just forget to come back. The followup is essential to any marketing strategy plan. However, you can use Clickfunnels to automatically follow back up with these customers. The software platform allows you to write content that reminds them to come back and offers more information that they will find useful. These consumers will receive e-mails from you after a certain amount of time has passed. This step alone doesn’t cost you any more time or effort but will allow you to improve your conversions and customer retention.

Have Your Upsells Ready to Go

You’ll really rake in more profits when you include upsells. This marketing strategy example is one of the most effective and timeless. It’s no different than how grocery stores place magazines and candy in checkout lines. Price these upsells at a discount, and make sure to include them at the time of checkout, during which your customer already has their mind made up about spending money. With Clickfunnels this is easy as pie. The software comes with 1-click upsells that you can include at the end of the transaction. Clickfunnels is also one of the most secure platforms that you’ll find. It securely processes the payment and quickly and seamlessly delivers products to your customers once the payment goes through.

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Conclusion

Hone Your Digital Marketing Strategy Using Clickfunnels

Your digital marketing strategy will take off with the right information and the use of software like Clickfunnels. Now that you see exactly how to build funnels and leverage your traffic, you can begin putting out products that will grow your sales revenue. Start looking into Clickfunnels, and take advantage of the 14-day free trial that the company offers. In the meantime, we would be happy to help you out with any questions you have about laptops or peripherals. Reach out to us with our online form, or e-mail us at info@laptopschamp.com.

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