The days of relying on TV commercials and yellow page ads to reach your client base are ending, with online marketing being the primary platform for attaining new patients and running a thriving business.
To optimize your dentistry’s sales and services, the process your client undergoes when taking an interest in your business online should be simplified to just a few easy clicks.
The implementation of ClickFunnels in your dentistry business is the solution to converting window-shopping leads into lifetime patients.
It’s no secret that you need regular patients loyal to your clinic and the services you provide to run a successful dental business. You can expect more traffic on your website and more revenue when utilizing ClickFunnels. In this article, we will cover everything you need to know about the benefits of setting up a ClickFunnels account to attract leads to your clinic.
Are you a dentist?
Is ClickFunnels for dentists the right tool to help your business grow?
ClickFunnels is an all-in-one software that does everything from marketing, sales, and website creation.
It has been used by many different industries including dentistry.
In this blog post, we are going to be discussing if ClickFunnels is worth it for your dental practice.
If you are interested in learning more about how ClickFunnels can help you grow check out the blog below!
ClickFunnels For Dentists: Does It Work?
ClickFunnels is an easy-to-use and intuitive platform that allows you to create a website, capture leads, and sell products.
It was created by Russell Brunson who has helped entrepreneurs make millions of dollars online through his books, seminars, and coaching sessions.
ClickFunnels is the perfect solution for dentists because it lets you build your site without any coding experience or web design skills needed!
As a dentist you probably don’t want to deal with website design, you just want your website to generate leads and get more patients in the door.
Not only is it easy to use but it works!
ClickFunnels For Dentists: How Do I Use Clickfunnels For My Dentist?
The sales process for a dentist is different than most businesses.
Most businesses have a high-ticket product that can be sold one time.
For example, an IT consulting company charges $50/hour and the average sale is $1,000-$2,000 per hour.
A dentist however has different pricing for each service they offer which makes it hard to charge one flat rate.
For example, the average root canal costs $1,000 – $3,000 while a teeth whitening can cost anywhere from $150 – $500.
Because of this, it’s important to be able to track each patient through the sales process in order to get the most amount of money out of each sale.
This is where ClickFunnels comes in!
With ClickFunnels you can easily create a sales funnel to follow your patients through the entire payment process.
One great feature of ClickFunnels is that it automatically tracks who bought what and when so you don’t have to build your own system!
Why Dentists Should Use ClickFunnels
The way we market services online has taken a shift in recent years. Traditional websites don’t quite get the job done as well as they once did, are often cluttered with information, and lead to potential clients browsing and then moving on.
Many dentists see the bigger picture in managing a successful dentist sales funnel clinic through ClickFunnels. Why? Because they are more manageable, cheaper to maintain, and bring in more leads to their business than traditional advertising.
Practical and Efficient
A clean and user-friendly interface on your landing page encourages traffic to see exactly what you offer and makes it easier for you and them to follow up about your services.
This practical approach to attracting clientele saves you the hassle of exhausting yourself with traditional applications and unnecessary services such as:
- Membership sites
- Website maintenance and programming
- Funding hosting services
- Maintaining an auto-response service
- Security issues
- Wasted downtime
Easy to Use
The prospect of designing and maintaining a webpage is intimidating to those who are not adept with technology.
The software associated with ClickFunnels makes managing your funnel easy and customizable—even for the less tech-savvy.
When committing to using ClickFunnels in your dentistry parent company, you will find a wide variety of features and templates that can be set up within minutes.
Templates and Blueprints
The ClickFunnels database is equipped with many templates and blueprints that will provide a foundational interface for your funnel.
The traditional survey funnel has proved to be the most effective approach dentists use for gaining new leads and is by far the most widely used (more on survey funnels later).
However, you will find that ClickFunnels enables you to get more specific with your funnel’s direction, such as product launching or webinar hosting.
The stock templates will provide you with an expansive library of aesthetic choices, which you can select based on the type of branding you want to display to leads and patients.
Easy to Design and Edit
The process of designing a webpage in the past has been more complicated than most dentists can stomach, which leads to hiring a web designer—adding costs and additional work to your schedule.
The ClickFunnels software features a drag-and-drop editor, which simplifies the process of designing and customizing your webpage.
Here you can begin personalizing your landing page with typography, a general layout, or adding/removing structural content—all with a few easy clicks.
ClickFunnels For Dentists: How Do I Create My Sales Funnel For Dentists?
Traditional marketing for most dentistry businesses is to run ads, get leads, and hope they turn into patients.
Traditional practice building dentist website which includes dentistry services, dental office location, contact information, and hours.
In general, only about 1% of the leads turns into a patient.
The problem with this method is that you lose a ton of money because you’re paying for 1000s of leads that end up not being a good fit for your practice.
However, what you need to focus on is providing information that speaks directly to your target audience.
A great way to do this is by creating a specific website just for dental patients with general information about your dental practices and reviews of other services in the same niche.
What if there was a better way?
With ClickFunnels, you can very easily create a sales funnel to help track your leads.
A sales funnel is a process that guides people from the first time they hear about your dental practice, until the point where they are finally paying for their treatment.
This is something that ClickFunnels has made super easy to do!
With ClickFunnels you can now easily capture leads, contact them directly, and follow them through the entire process of paying for their treatment.
This will help you increase the number of people that pay for treatment and in turn, increase your revenue.
For example, a dentist might want to use ClickFunnels to create the following funnel:
A free ebook about the dental journey with a specific target audience.
This ebook will outline the struggles people have during their dental journey and what to do about it.
If someone downloads the ebook they would be directed to a page with a video that outlines natural remedies for tooth pain, sensitive teeth, cavities, etc.
Then finally if they signup for an appointment independent clickfunnels affiliate you can track them through the entire process until they decide to book an appointment.
What is a Sales Funnel?
A sales funnel is a marketing “tool” that offers a more straightforward path for customers looking at your products or services online. It has been found to be quite effective in changing a cold lead into a warm lead that is more likely to convert.
While sales funnels are not a new concept, the ClickFunnels software that is now in use has taken the marketing industry by storm and has played a critical part in the increase in dental practice income.
The greatest approach to achieving genuine practice development is to build ClickFunnels for dentists.
Funnels alleviate the time and expense issues with traditional practice building by more efficiently targeting prospects, automating and optimizing much of the interest, decision-making, and action-taking process, and doing it at a fraction of the cost of long-term and sustainable building. To put it another way, funnels are better and more efficient.
Why Should Dentists Use ClickFunnels?
Getting leads and closing sales is the key to development and success in any business.
Dental businesses are no exception, and ClickFunnels for dentists make generating leads, more patients, and increased visibility a breeze.
What Can Dentists Do With ClickFunnels?
Dentists have jumped on the ClickFunnels trend, and they’ve had a lot of success with it.
You have the authority to engage with your potential patients and guide them via a regulated sales platform that is clear, easy, and impossible to refuse when you use ClickFunnels for dentists. Other advantages of ClickFunnels for dentists that dentists may make use of include:
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Attract Leads with Digital Marketing
It is critical to have a means of getting the word out about your clinic in order to have successful ClickFunnels. Thanks to digital marketing, reaching out to new clients and generating leads has never been easier.
There are many fantastic advertising resources on the internet, but some are more effective than others. These two have proven to be game-changers in the advertising industry:
- Facebook Ads
- Google Ads
You must only advertise your practice in your business’s area when using ad giants like these. These platforms are a fantastic location to start your web campaign to promote your services; purchasing ad space will assist in attracting leads into your sales funnel.
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Make Attractive Landing Pages
Because first impressions count, creating a polished and professional landing page is essential for a successful sales funnel.
Your landing page should be visually appealing but have only a few elements, the most essential of which is a free or reduced service in return for an email or phone number. Survey funnels are the most popular and common format for ClickFunnels for dentists.
Survey funnels allow you to gather information about leads so you can figure out what your visitors want in a dentist and what services they want.
The typical survey funnel has two pages: a squeeze page and a thank you page.
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Page Squeeze
The squeeze page is the first thing your lead sees and is part of the sales funnel that entices them to visit your clinic through an offer or voucher.
It should ideally include professional, high-quality photos of your practice’s interior or happy patients to grab visitors’ attention, as well as unique incentives to persuade leads to schedule an appointment. Here are some of the most typical deals you’ll see on a dentist’s squeeze page:
- free teeth cleaning
- Free dental implant evaluation, free treatment
- Consultation is provided without charge for dental health
People enjoy getting free goods, which is why this voucher giveaway is such an important part of your dental clinic’s sales funnel. You may follow up and promote your lead using the email or phone number supplied by the consumer, regardless of whether they commit right away or not.
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Thank You Page
Your lead will be sent to a thank you page after entering their contact information and claiming their coupon. This page may be as basic as saying “Thank you!” and then giving them information and directions on how to redeem their coupon.
However, a thank-you page might also be used to try to upsell an extra service you provide for a one-time special price, such as 50% off their first check-up.
This is a fantastic technique to transform a potential customer into a confirmed client before you ever meet them (more on upselling later).
Dentists frequently include a brief survey at the bottom of their thank-you page to gain a better understanding of how they may approach upselling for that patient in the future, receive referral payments as well as how to improve funnel techniques.
You may add the following questions to your survey:
- How frequently do you see the dentist?
- Do you have a dentist that you see on a regular basis?
- What is your major reason for not going to the dentist on a regular basis?
- Other Dental Services Can Be Upsold
ClickFunnels has already accomplished its primary goal of converting your prospect from a digital window shopper to a physical patient after they’ve visited your store.
This is when you enter the sales funnel and start adding value to your practice by upselling more services.
Patients who commit to frequent check-ups—ideally every six months—are the key to a successful dental practice. So, after you’ve provided the service promised on your voucher, aim to lock in your lead for future visits with services like:
- Cleaning your teeth on a regular basis is essential.
- Cavity filling
- Check-ups on your retainer
- Discounts for families
- Other significant dental treatments
Can ClickFunnels Replace Your Dentist Website?
No matter how polished and successful your ClickFunnels funnel is, we highly recommend keeping an original webpage of your dentistry online.
Click here for a FREE two-week ClickFunnels trial, a FREE ClickFunnels course, and over 10 done-for-you funnels!
ClickFunnels will serve well as an introduction to your clinic for new prospects that are curious about your services and obtain a free voucher.
While this may be all it takes to bring many leads in for teeth cleaning, some patients want a little more information and details on you as a professional dentist before providing contact information; this will especially be the case with long-term or undecided thinkers.
Having a link to your official website on your landing page is highly recommended, as it will be a reference point for your business and provide detailed information about your practice
Conclusion
Setting up a sales funnel may be a novel concept and a bit difficult for many dentists, especially if your specialty is oral health rather than web development.
With their simple, easy-to-use marketing solution, ClickFunnels has thankfully reduced technical computer programming concerns.
When you combine ClickFunnels for dentists with your marketing methods, you’ll be able to create and personalize a user-friendly landing page that has been shown to increase dental income and bring in prospects that can easily be turned into long-term patients.
If you’re not sure if a ClickFunnels account is suitable for your practice, take advantage of this two-week free trial to see how this platform has helped the dentistry sector grow.
