The Importance of Clickfunnels in Affiliate Marketing
Did you know that over 80% of brands have affiliate marketing programs? Affiliate marketing is when a business or online retailer pays a commission to someone who generates sales through referrals. For example, if someone contracted with Abercrombie was promoting Abercombie jeans on Instagram, and their followers clicked on their referral link to buy the jeans, they would make a commission. Keep reading, and we will walk you through affiliate marketing and how you can bump up your sales using Clickfunnels.
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What is Affiliate Marketing?
Affiliate marketing is beneficial to both brands and affiliate marketers. The company or brand benefits from gaining awareness and trust from the affiliate’s following. The affiliate marketer benefits from making a profit. People will likely come to shop at the brand again if they have a positive experience and see that their favorite Instagram account is promoting it. This can help with how to make a small business grow fast. Affiliate marketers promote products they enjoy and earn money every time a consumer buys the product. The purchases are tracked through affiliate links from their profile or website to the company’s website. There’s a 10.1% increase in affiliate marketing spending in the U.S. every year. By 2020, the amount spent on affiliate marketing will be $6.8 billion. Jason Stone brought in $7 million in retailer sales in just June and July in 2017. Affiliate marketing is one of the most cost-effective marketing strategies for online boutiques.
How Does It Work?
Affiliate marketing works by distributing tasks of product marketing. It uses individuals’ abilities for a cost-effective marketing strategy and provides contributors with a profit. The parties involved are the seller or product creators, affiliate marketer or advertiser, and the consumer.
Affiliate Marketing For Beginners
The seller could be a SaaS company looking to sell its marketing software or a retail store looking to sell swimsuits. The affiliate markets the seller’s product in a way that’s appealing and builds trust in the brand to potential costumers. Consumers see the affiliates promote the products on social media, blogs, and websites. Sometimes affiliates make it known that they are profiting from the sales. Either way, the consumer buys the product through the normal process unaffected by the affiliate marketing system. You can see an example of an Affiliate Disclosure on LaptopsChamp here. They have many blogs on their website that include affiliate links from Amazon to other products. Affiliates can get paid by the pay per sale, pay per lead, or pay per click method. Pay for sale is money based on if the consumer buys. Pay for lead is based on the conversion of leads or getting the consumer to go to the seller’s website and complete the desired action. Pay per click is when the affiliate gets the consumer to go to the seller’s site.
Affiliate marketers can use their marketing channels and strategy to advertise the seller’s products. A few common types include:
- Influencers: This person has a large following and can direct consumers to the seller’s products through social media, blogs, and other channels with their followers.
- Bloggers: Bloggers can try out or gather information about a product or service and then promote it on their blog.
- Email Lists: Affiliates might have a weekly or monthly newsletter they send out, and they can include hyperlinks to products to promote to their list.
- Media Websites: Large media websites are made to create large amounts of traffic at all times. They promote products through banners and contextual affiliate links.
Affiliate marketing can be a great way to make a passive income that gives you a convenient and flexible schedule. It is also very cost-effective for businesses.
Clickfunnels is a professionally designed template that helps build aesthetically-pleasing sales and landing pages. You can build a funnel of landing pages, email campaigns, sales pages, webinars, and membership websites. You can track them from one easy-to-use dashboard. If you have opt-in forms within your funnel, you can generate leads as well. This can be helpful in affiliate marketing because you can build an email base of customers to send your affiliate links to as your business grows. We are going to walk through a few of the top benefits of Clickfunnels.
1. Template Blueprints
There are 22 different types of funnels that each come with a template blueprint. This makes it easy for you to create and start gathering leads or promoting your product. The funnels fall into three categories lead capture, sales page, and event.
There is room for you to get creative with their visual drag and drop editor. You can use the template as a starting point and then make it your brand.
3. Selection of Page Elements
There are a lot of elements that you can add to pages. The basics include headline, imagery, text, buttons, input types, and video. More advanced features include SMS signup, surveys, pricing tables, Facebook comments, FAQ blocks, and more.
4. Affiliate Program
Clickfunnels has a great affiliate marketing program. They payout 40% of recurring commissions for reach referral you make. You can also win prizes, such as $500 towards your dream car once you reach 100 active referrals. If you’re a beginner in affiliate marketing, Clickfunnel can help you develop a page to start, but you can work with them in their program. It’s helpful to create a funnel with many outlets to reach your audience for affiliate marketing. The more people you can bring into the seller, the better you will do, and the more money you can make.
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Start Your Career in Affiliate Marketing
Now that you know about affiliate marketing, how it works, and the major players, you are ready to start. You can become an affiliate marketer or, as a seller, use it as a marketing strategy. It is one of the great innovative ideas for company growth. Check out Clickfunnel to see the sales page templates or check out our reviews on the best laptops on the market today.
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